It is clear that the name should be related to the theme of the site, but at the same time, it is desirable that it be short, consonant, memorable.
The first stage – if the name of your company corresponds to the direction of activity, then the site can be called the same. If it does not match, then it would be logical to name the site using a dash: "Company name-website promotion services". Now we move on to the second stage – the formation of a domain name. You can use the company name "
First, write down all the main words related to your topic, the name of the company, and then try to make short and understandable phrases. For example, if the site is about cars, then the domain may contain the words: "auto", "car", "motor", etc.
Oddly enough, but users still pay attention to the domain name as a hint of the subject of the resource, although most reputable enterprises use the abbreviation. Both short and true. Some individuals claim that the keyword in the domain name helps to promote. But you don't want to promote a site by one word, and it's simply impossible to name a site long in the list of key queries. There is a website optimization for promotion. Choose a site name for yourself and users, and not for search engines.
A good way to come up with a website name is to use the services of a contractor, from whom you are going to order a website. This also includes the selection of a domain name. Set the task to come up with several unique names for your site, and then choose the name you like. It is desirable that the name is short and easy to pronounce. One of the main criteria, after the subject, is that the user can easily type your domain name in the address bar after you said it on the phone, or from memory, after seeing an advertisement.
If you have decided on the name of the site, then we proceed to the concept and preparation of materials for the site.
Поисковая оптимизация сайта невозможна без правильного использования ключевых слов.
Технологии создания сайта различают по используемым инструментам разработки. Какие из них выбрать?
Зачем нужны обратные ссылки и как они влияют на увеличение трафика на сайте.