The constructor is a system of ready-made templates and tools. With their help, any amateur who does not have special knowledge and experience will be able to make and launch his own website. But each such service has disadvantages and is not suitable for serious projects.
Typical design and limited functionality
Now the majority of visitors access the sites from mobile devices. Therefore, it is so important that the resource looks good on small screens of smartphones or tablets. A special adaptive layout type is used for this. That is, the site receives information about the device and adapts the size and proportions of the image to it. But many constructors do not have such a function. To view the page, the user will have to use horizontal scrolling. But he will most likely just leave the inconvenient site and will not return to it again.
Difficulties with promotion, distrust of the site.
Thus, you can only make a business card site or a page on the constructor, to which the link from the ad will go. And for more serious projects, this option is not suitable, no matter how simple, convenient and profitable it may seem.
Об основных направлениях интернет-маркетинга.
Поисковая оптимизация сайта невозможна без правильного использования ключевых слов.
Этапы работы по созданию веб-сайта